Papers & Talks | AdKDD 2019

2019 Papers and Talks

For papers prior to 2019, see the full paper list, here.

Title	Authors	PDF	Slides	Type
Time-Aware Prospective Modeling of Users for Online Display Advertising	Djordje Gligorijevic, Jelena Gligorijevic and Aaron Flores	PDF	Slides	Top Paper
Causally Driven Incremental Multi Touch Attribution Using a Recurrent Neural Network	Ruihuan Du, Yu Zhong, Harikesh Nair, Bo Cui and Ruyang Shou	PDF	Slides	Paper
Combinatorial Keyword Recommendations for Sponsored Search with Deep Reinforcement Learning	Zhipeng Li, Jianwei Wu, Lin Sun and Tao Rong	PDF		Paper
Feasible Bidding Strategies through Pure Exploration Bandits	Abraham Bagherjeiran and Juliann Katz-Samuels	PDF	Slides	Paper
In-app Purchase Prediction Using Bayesian Personalized DwellDay Ranking	Shonosuke Harada, Kazuki Taniguchi, Makoto Yamada and Hisashi Kashima	PDF		Paper
Learning from Multi-User Activity Trails for B2B Ad Targeting	Shaunak Mishra, Jelena Gligorijevic and Narayan Bhamidipati	PDF	Slides	Paper
Modeling Advertiser Bidding Behaviors in Google Sponsored Search with a Mirror Attention Mechanism	Suqi Liu, Liang Liu, Sugato Basu and Jean-François Crespo	PDF	Slides	Paper
Optimal bidding: a dual approach	Carlos Pita	PDF	Slides	Paper
Budgeting and Bidding in Ad Systems: Theory and Practice	Aranyak Mehta		Slides	Keynote
Designing Auctions for Search Ads	Kshipra Bhawalkar Lane		Slides	Keynote
From the Clouds to the Trenches: Learning to Manage the Marketplace	Eren Manavoglu		Slides	Keynote
On the causality of advertising	Vincenzo D’Elia		Slides	Invited Talk
Taobao Display Advertising: Some recent tech advances	Jian Xu		Slides	Invited Talk
Tencent Ads: Interesting Problems and Unique Challenges	Haishan Liu		Slides	Invited Talk
Graphing Crumbling Cookies	Matthew Malloy, Jon Koller and Aaron Cahn	PDF	Slides	Best Paper